Wanjau, Kenneth N.
https://orcid.org/0000-0002-3146-5324; Wambugu, Angeline Wambui; Wanjau, Kenneth N.; Mung’atu, Joseph (research gate, 2015-12)
The element of risk taking in entrepreneurial orientation reflects calculated and manageable
risks. Risk taking is a dominant attribute of entrepreneurship as the higher the risk-taking
orientation, the higher a firm’s ...