Browsing Department of Business and Entrepreneurship by Author "Mung’atu, Joseph"
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The relationship between proactiveness and performance of small and medium agro processing enterprises in Kenya
Wanjau, Kenneth N.; Mung’atu, Joseph; Gichira, Robert; Wambugu, Angeline Wambui (2015-12) -
The Relationship Between Risk Taking and Performance of Small and Medium Agro Processing Enterprises in Kenya
Wanjau, Kenneth N.; Wambugu, Angeline Wambui; Wanjau, Kenneth N.; Mung’atu, Joseph (research gate, 2015-12)The element of risk taking in entrepreneurial orientation reflects calculated and manageable risks. Risk taking is a dominant attribute of entrepreneurship as the higher the risk-taking orientation, the higher a firm’s ...