Browsing Department of Business and Entrepreneurship by Author "Wambugu, Angeline Wambui"
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Influence of Entrepreneurial Orientation on Firm Performance of Kenya’s Agro Processing Small and Medium Enterprises
Wanjau, Kenneth; Gichira, Robert; Wambugu, Angeline Wambui (IOSR Journal of Business and Management, 2016-09)The study used Structural Equation Modeling partial least squares (SEM-PLS)to investigate the influence of Entrepreneurial Orientation on Firm Performance of Kenya’s Agro Processing SMEs. The study was undertaken on Agro ... -
The relationship between proactiveness and performance of small and medium agro processing enterprises in Kenya
Wanjau, Kenneth N.; Mung’atu, Joseph; Gichira, Robert; Wambugu, Angeline Wambui (2015-12) -
The Relationship Between Risk Taking and Performance of Small and Medium Agro Processing Enterprises in Kenya
Wanjau, Kenneth N.; Wambugu, Angeline Wambui; Wanjau, Kenneth N.; Mung’atu, Joseph (research gate, 2015-12)The element of risk taking in entrepreneurial orientation reflects calculated and manageable risks. Risk taking is a dominant attribute of entrepreneurship as the higher the risk-taking orientation, the higher a firm’s ...