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Influence of strategic Market Development Practices on Competiveness of Kenyan Tea in the Global market.
(International Journal of Scientific Research and Management (IJSRM), 2018)
Kenyan tea though acclaimed globally as a high quality product available all year round continues to face growing competition both regionally and globally. This has resulted to a decline in its market share in the global ...
Influence of Organization Learning on Innovation Output in Manufacturing Firms in Kenya
(International Journal of Innovation Studies, 2020-02-27)
Knowledge entrepreneurship is increasingly becoming important in driving innovation forhigh levels of competitiveness. The purpose of this study was to investigate the relation-ship between Organization Learning (OL) and ...