Department of Business and Economics
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Item Relationship between empathy dimension and customer satisfaction in the insurance industry in Kenya(2019-10) Chege, Catherine Njoki; Wanjau, Kenneth Lawrence https://orcid.org/0000-0002-3146-5324; Nkirina, SeverinaThe Insurance industry is essential to the economic course of every nation attaining sustainable growth and prosperity. However, the industry continues to experience a marginal growth of 2.5% compared to the global real term growth of 4%. This study analyzed the relationship between employee empathy and customer satisfaction in the Kenyan insurance industry. The study was guided by the causal research design. The study applied the linear mixed-effect models of structural equation modeling (SEM) considering the multi-level structure of the data collected. The study concluded that a client who perceives empathy from his/ her insurer’s employees is bound to have higher satisfaction than a customer who does not perceive empathy from their insurer. Employee empathy however, does not significantly affect the variations of customer satisfaction between the insurance companies.Item "The Influence of Shared Vision on Organizational Ambidexterity in Coffee Marketing Co-operative Societies in Kenya”.(2023-09) Kiura, H. M.; Wanjau, K. L. https://orcid.org/0000-0002-3146-5324; Kiai, R.Coffee production in Kenya has plummeted, hurting the economy and worsening social inequality and poverty. Kenyan coffee marketing cooperative associations have failed to boost exports. Coffee is Kenya's main cash crop. Coffee is the country's principal foreign exchange earner, rural employment source, food security source, and revenue source. The reduction in coffee export earnings shows that coffee marketing cooperatives are inefficient and less flexible. This study examines how shared vision affects organizational ambidexterity. This transformational leadership-based study used exploratory and cross-sectional survey methodologies. The target audience was Kenyan coffee marketing cooperatives. The sample size was 242 Kenyan coffee marketing cooperative societies. A self-administered, semi-structured questionnaire collected primary data from cooperative society managers. The data was analyzed using descriptive and inferential statistics. Results show that shared vision favorably impacts organizational ambidexterity (R = 0.547, R2 = 0.299), explaining 29.9% of variation. Further, shared vision significantly affected organizational ambidexterity (P-value = 0.00). The study found that shared vision affected organizational ambidexterity. Thus, managers of coffee marketing cooperative societies should constantly discuss their vision with other employees to improve ambidexterity. Key Words: Organizational ambidexterity, coffee production, employment, shared vision, Ambidexterity Leadership, Entrepreneurial leadership, coffee marketing.Item The influence of shared vision on organizational ambidexterity in coffee marketing co-operative societies in Kenya.(2023-07) Wanjau, Kenneth https://orcid.org/0000-0002-3146-5324; Kiai, RichardCoffee production in Kenya has plummeted, hurting the economy and worsening social inequality and poverty. Kenyan coffee marketing cooperative associations have failed to boost exports. Coffee is Kenya's main cash crop. Coffee is the country's principal foreign exchange earner, rural employment source, food security source, and revenue source. The reduction in coffee export earnings shows that coffee marketing cooperatives are inefficient and less flexible. This study examines how shared vision affects organizational ambidexterity. This transformational leadership-based study used exploratory and cross-sectional survey methodologies. The target audience was Kenyan coffee marketing cooperatives. The sample size was 242 Kenyan coffee marketing cooperative societies. A self administered, semi-structured questionnaire collected primary data from cooperative society managers. The data was analyzed using descriptive and inferential statistics. Results show that shared vision favorably impacts organizational ambidexterity (R = 0.547, R2 = 0.299), explaining 29.9% of variation. Further, shared vision significantly affected organizational ambidexterity (P-value = 0.00). The study found that shared vision affected organizational ambidexterity. Thus, managers of coffee marketing cooperative societies should constantly discuss their vision with other employees to improve ambidexterity.Item Effect of Stakeholder Involvement on Change Management in the National Police Service in Nakuru County, Kenya(International Journal of Economics, Commerce and Management, 2019-10) Terer, Linda Chepkoech; Mwangi, James; Gichuhi, DavidThis study intendedto determine effect of stakeholder involvement on change management in National Police Service in Nakuru County. The study was guided by stakeholder’s theory. The study employed descriptive survey design and correlational research design. The target population was 65 respondents comprising of 1 County commander and 9 Divisional commanders under The Kenya Police category, 1 County commander, 11 District commanders, 33 Divisional commanders under The administration police category, 1 county criminal investigation officer and 9 DCIO under Criminal Investigation Department/Directorate of Criminal Investigation Category. Census survey was adopted where primary data was collected using questionnaires. Data was analyzed using descriptive statistics and inferentialstatistics with the aid of SPSS while research hypothesis was tested at 0.05 significant levels with data presented using tables and discussions thereof. The research findings indicate that there exists a statistically significant positive relationship between stakeholder involvement change management in the National Police Service in Nakuru County. It can be concluded that there is no very clear stakeholder identification criterion, open and clear stakeholder communication channels.Item Testing for Cointegration and Granger Causality: Evidence from Selected Indigenous Egg Markets in Kenya(Journal of Marketing and Consumer Research, 2016) Wanjau, Kenneth; Olila, Dennis O.; Pambo, Kennedy; Chimoita, Evans L.; Odipo, TimothyDespite the increasing consumer demand for indigenous eggs, particularly among the urban rich in Kenya, empirical analysis of spatial market integration has received limited attention. This study is an attempt to analyze the existence of market integration and price transmission among four selected indigenous egg markets. The study uses secondary data obtained on prices of eggs on a weekly basis during the year 2014. Analysis of Cointegration and Granger causality was attained using Johansen cointegration approach. Interestingly, results indicate integration in the indigenous eggs markets in Kenya. While prices of eggs in Kisumu and Eldoret towns Granger-caused each other, there was no evidence to account for price interactions among the rest of the markets. These findings strongly indicate asymmetric price transmission within the markets. Taking advantage of the promising niche provided by indigenous eggs requires policies aimed at unlocking information asymmetry as well as promoting market access among farmersItem The Relationship Between Risk Taking and Performance of Small and Medium Agro Processing Enterprises in Kenya(research gate, 2015-12) Wanjau, Kenneth N. https://orcid.org/0000-0002-3146-5324; Wambugu, Angeline Wambui; Wanjau, Kenneth N.; Mung’atu, JosephThe element of risk taking in entrepreneurial orientation reflects calculated and manageable risks. Risk taking is a dominant attribute of entrepreneurship as the higher the risk-taking orientation, the higher a firm’s profitability and growth. This purpose of this paper was to establish the influence of entrepreneurial risk taking and firm performance of agro processing small and medium enterprises in Kenya. The study findings revealed that risk taking has a positive impact on firm performance of agro processing SMEs in Kenya. The implications of these findings for managerial practice and suggestions for further research are discussed. Keywords: Entrepreneurship, Entrepreneurial Orientation, Risk taking, Firm Performance, Agro Processing SMEs, KenyaItem The relationship between proactiveness and performance of small and medium agro processing enterprises in Kenya(2015-12) Wanjau, Kenneth N.; Mung’atu, Joseph; Gichira, Robert; Wambugu, Angeline WambuiItem Credit information sharing and level of loan default in deposit taking saccos in Meru county, Kenya(2016-04) Maina, Justus Nderitu; Kinyariro, Dickson Kamau; Muturi, Harrison Mwangi; Muriithi, Maitai Jedidiah