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Testing for Cointegration and Granger Causality: Evidence from Selected Indigenous Egg Markets in Kenya
(Journal of Marketing and Consumer Research, 2016)
Despite the increasing consumer demand for indigenous eggs, particularly among the urban rich in Kenya, empirical analysis of spatial market integration has received limited attention. This study is an attempt to analyze ...
The influence of shared vision on organizational ambidexterity in coffee marketing co-operative societies in Kenya.
(2023-07)
Coffee production in Kenya has plummeted, hurting the economy and worsening social inequality and
poverty. Kenyan coffee marketing cooperative associations have failed to boost exports. Coffee is
Kenya's main cash crop. ...